Case Study: Reinventing Strategy Development and Deployment
Global Non-Food Consumables Leader
This extremely successful company was acquired by a global conglomerate. The parent company had a strategic planning process that was highly financially-oriented. The acquired company (a global, non-food consumables leader and now a business unit) recognized that the parent company’s strategic planning process lacked rigorous marketplace analysis and breakthrough strategic planning. As such, the business unit had an outdated, non-competitive strategic plan.
Create a contemporary strategic planning process that insures the business unit is positioned for long term growth and leadership while working within the parent company’s overarching planning process.
Designed a new strategic planning process applying industry best practices while linking to the parent planning processes and timing.
Facilitated the activation of the new strategic planning process, helping the client create a series of new strategies and initiatives.
The strategic plan was responsible for three years of record sales, market share and profit growth despite dismal economic conditions creating category retraction.
The newly designed process became the worldwide standard for strategic planning and was adopted by the corporation’s other business units.