Case Study: Restructuring Innovation For Success

Case Study: Restructuring Innovation For Success

Client Description

One of the world’s largest food companies with over 250 brands operating in more than 100 countries.


Innovation pipeline was over run by a large number of small initiatives, had few big initiatives and recent launches were below expectations. Recent organizational changes were dictated by upper management but not well planned and communicated. In addition, the Innovation team was slow to respond to retail and competitive opportunities.

The innovation teams were organized around their brands supporting long-term innovation, mid/short-term innovation and renovation. Consumers need states and synergistic platforms across two divisions were not represented and prioritized appropriately. Additionally, the Innovation teams did not have a process or dedicated resources for accelerated innovation.


Redesign the innovation processes, roles and structure that are consumer-centric, reflect their strategic platforms and enables “fast track” innovation.

TPG Approach

Utilizing TPG’s organization productivity model (OPM), TPG’s design team defined the work, transformed the roles and restructured the organization reflecting consumer needs, platforms and fast track innovation to ensure consistency across two divisions. TPG assisted the client through implementation.


Significant productivity improvements, including bigger, bolder innovation that addresses key consumer and marketplace opportunities. A “fast tack” process and team that can identify and launch products more efficiently and effectively.

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