Course Description

This course teaches the fundamentals of best practice selling and communication skills. A unique feature of the Seminar is a 7:1 student/teacher ratio to ensure individuals receive personalized training and feedback enabling them to immediately apply learning to their own business environment.

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Learning Objectives

  • Equip participants with Advanced Selling Skills tools and techniques to enable them to deliver greater volume and profit
  • Learn to more effectively plan and prepare for sales calls, leveraging key selling facts & Insights and knowledge of how Retailers make decisions
  • Significantly improve communication skills to build relationships and improve selling
  • Teach TPG’s “best practice” Advanced Selling Skills Model
  • Learn how to handle objections when they occur


  • Instructor led
  • Webinar
  • Experiential

Target Audience

  • Category Managers
  • Buying and Merchandising Personnel
  • Warehouse and Retail Store Managers
  • Logistic and Operation Managers
  • Supplier Category Partners
  • Broker, Principal & Direct headquarters Sales and Marketing personnel
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