News & Insights
Welcome to TPG in the News, the industry journal of The Partnering Group, Inc.. The Partnering Group is dedicated to providing research, insights and best practices to the retail and consumer products industry. Review our blog entries listed below to hear about our upcoming or completed speeches, reports, publications and articles. Our purpose is to provide new perspectives on new initiatives for profitable growth in our industry. Our articles are authored by TPG Partners and provide actionable information based on TPG's in-field experience with global retailer and manufacturer leaders. Please find our latest entries listed below.
Deliverables of the ECR Europe Consumer & Shopper Journey Initiative
Two special session presentations to introduce the industry to the work and deliverables of the ECR Europe Consumer & Shopper Journey Initiative (the global best practice mode ..
Read Article »Industry Initiatives on Shopper Marketing
Keynote presentation on the overview of the two industry initiatives on Shopper Marketing being led by TPG – the US Retail Commission on Shopper Marketing and the ECR Europe Cons ..
Read Article »Category Management “Ask the Experts” – 2010
Participation in “Ask the Experts” panel session (open Q&A session with conference participants). Category Management Association Annual Conference October 2010 in Atlanta ..
Read Article »Shopper Marketing
Special session presentation on latest developments on Shopper Marketing focusing on the work completed by the US Retail Commission on Shopper Marketing. Presented at the Annual Gl ..
Read Article »Developments in Category Management – 2010
Keynote presentation on latest developments in Category Management. Presented at the Latin American Category Management Conference May 2010 in Monterrey, Mexico by Dr. Brian Harris ..
Read Article »Best Practices for Collaborative Shopper Marketing
Keynote presentation on Best Practices for Collaborative Shopper Marketing developed by the Retail Commission on Shopper Marketing (led by TPG). Presented at the In-store Marketing ..
Read Article »Latest Trends In Retail Marketing
Including emerging practices of shopper-focused Category Management and Shopper Marketing. Presented at the Food Industry Executive Forum in Los Angeles at the University of Southe ..
Read Article »Consumer & Shopper Journey Insight Model: Innovative Value Creation From Consumer & Shopper Insights
How to develop consumer and shopper insights to build compelling shopper and category business plans. Presented at the ECR Europe Conference Brussels, 2011 – ECR Europe: Brea ..
Read Article »40 Things – Tips for Improved Ecommerce Sales
Presentation of case studies regarding tactical ways to immediately improve website conversion and drive sales. Presented to the Shop.org Annual Summit 2011 by Peter Leech, TPG Par ..
Read Article »Social Commerce Trends
Presentation regarding new research and best practices in the use of Facebook and other social platforms to drive sales. Presented on a panel of retailers at the Shop.org Annual Su ..
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