The Partnering Group is pleased to announce that Don (Dong Hyun) Kim has joined the firm in the Digital Commerce Practice where his focus will be on eCommerce, Omnichannel, strategy, and execution. Don brings over 20 years of expertise in Digital Commerce as well as traditional sales and marketing for all channels. 

He is a successful and transformative GM and digital business leader with substantial strategic and operational experience in sales, marketing, and eCommerce in the sports nutrition and FMCG space across Asia and the middle east, and Africa. Well-developed turnaround, start-up, entrepreneurial, and growth capabilities are supported by proficiency in commercial and P&L management, extensive experiences in digital and Omni-channel business, and the ability to form and lead successful multicultural, multifunctional, and widely distributed teams to achieve consistently effective results.

Prior to joining TPG, he led Asia of Glanbia Performance Nutrition, the world’s largest Performance & Lifestyle Nutrition company, as GM owning full P&L.

Before this, Don held various leadership positions in Digital Commerce, Brand Management, and Sales during his 21-year career at Procter and Gamble. 

He was a playbook of P&G Digital Commerce with a series of Digital Commerce leadership positions in APAC (South East Asia/ ANZ) / MEA and Korea/ Japan/ China over 12 years. He did set up P&G’s eCommerce business and team across the area and initiated and developed relationships with eRetailers and Market places. He led its strategy, execution, sales delivery, innovation, capability development, and building/ leading a multi-functional team including Sales, Marketing/ Media, Supply, IT, Data, Finance, and HR. Some of the innovations are a refocused media strategy, eCommerce Route-To-Market, eCommerce distributors, eCommerce SKUs, data partnership with eRetailers, and market entry via Digital channels. He also created and instrumented workshops of End-to-End clinics for all brands and countries in Asia leading digital transformation and capability building. He also initiated Digital agenda with Singapore government as a result of joint investment and its first digital innovation centre in Singapore.

Prior to his digital eCommerce roles, Don was the Marketing Manager of Household and Snack categories in Korea and Japan markets for 9 years.

Don’s expertise is in the following areas:

• Establishing eCommerce Business Units: Strategy, Resourcing, Process, and Capabilities
• End to End of Online Marketplaces (3^rd Party), Pure Players, Omni Channel Strategy, and eCommerce Distributor
• Digital Shelf and Media: Content, Assortment, Search, Media
• CPG Marketing and Sales
• South East Asia, Korea, Japan, China, Middle East Africa