Peter is a Managing Director responsible for the Retail and Digital Commerce practices of The Partnering Group. Peter advises retail and consumer products clients globally to drive profitable sales through Category Management, Digital Commerce, Advanced Analytics and Artificial Intelligence. 

Peter has authored best practices studies in partnership with The Food Marketing Institute (FMI), The National Association of Chain Drug Stores (NACDS), Shop.org/National Retail Federation (NRF) and The Category Management Association (CMA).

Peter began his career at P&G and later worked as a CMO for eCommerce and Omnichannel retailers in the US and Europe.