Hans Geeroms is a leader in The Partnering Group’s Strategy, Marketing & Innovation and Customer Development practices. His focus is driving business growth through winning marketing and commercial strategies and solutions.

Since joining TPG, Hans has consulted numerous global CPG clients on delivering bespoke transformational projects. Recent examples include the development of a tailored category vision and growth strategy, the identification and implementation of a new transformative brand and product innovation platform, the delivery of a skills curriculum in category leadership.

Hans is a multilingual, highly credible, and passionate leader, equipped with a track record of business turnaround and category leadership, agile change management, and organizational design in Europe and South-East Asia.

Prior to joining TPG, Hans worked in a variety of global and regional Marketing leadership roles across 50+ countries worldwide, focusing on marketing and commercial strategies.