Christine McGuinn Partner | North America
Capabilities
- Category Leadership
- Insights and Analytics
- Strategy
- Joint Value Creation
Prior Experience
Prior to joining TPG, Christie held leadership positions in category management and shopper insights at Hillshire Farms/Sara Lee Corporation, Diageo North America and Borden Foods Company.
Christie is a Partner in our Customer Development practice. She primarily advises clients in North America.
Christie is a highly organized and results-driven leader with over 25 years of food industry experience in category leadership, shopper insights, and sales analytics. Since joining TPG in 2014, Christie has worked with both retailers and manufacturers on developing best in class category leadership platforms and joint business plans. She is a leading expert on translating primary and secondary research into actionable insights.