Chris French

Partner | Europe
Commercial Strategy

Capabilities

  • Commercial Strategy & Category Leadership
  • Customer Development & Joint Value Creation
  • Sales Organization Design & Transformation
  • Talent Development & Training

Chris is a Partner in the European practice located in the UK serving international customers based in Europe.

With a base of FMCG Sales and Marketing experience and an MBA, Chris has developed over 20 years of Management Consultancy and Training experience.

Since joining TPG in 2009, Chris has led multiple engagements with CPG clients including some of the world’s largest and most successful consumer goods manufacturers. He works with clients to build sustainable, integrated capabilities across the Commercial and Category Management functions.

His recent focus has been on defining all aspects of Commercial Strategy from customer approach strategy through to sales organization, job roles, assessment, and capability building across markets in a global FMCG company. 

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