Peter Strong

Peter Strong
Partner | North America

Peter is a Partner located in the United States.  While located in the US, Peter advises Manufacturer and Retailer clients globally.

Peter has served clients in digital commerce, strategy, customer development, and training.

Since joining TPG, Peter has worked with dozens of clients most predominantly in developing and equipping them to succeed in the ever-changing digital commerce space.  His digital commerce experience both on the retailer and manufacturer sides of the business has given him the unique ability to consult and advise clients on the best path forward in order to be digital leaders.


  • Strategy
  • Customer Development
  • Digital Commerce
  • Training

Prior Experience:
Prior to joining TPG, Peter led Mar Wrigley’s Digital Commerce business, Meijer’s Digital Shopping Team, and several positions at Kraft Foods including work in category leadership, account management, revenue management, and trade analytics.