Bill Pearce: Haas School of Business

Bill Pearce, our marketing practice leader, resumes teaching this fall at the Haas School of Business at the University of California at Berkeley.  Bill is on the Marketing faculty teaching second year MBA students Brand Management.  This is Bill’s 3rd year on faculty at Cal and in addition to his Brand class also teaches a course in the Design and Marketing of New Products in the Spring semester.  The combination of teaching and consulting keeps Bill on the forefront of marketing thinking.

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