Vedran is a member of our Strategy, Marketing Performance & Innovation practice. Located in North America, he advises clients globally.
Vedran has extensive experience in developing breakthrough consumer ideas, innovation, and award-winning communication that transform brands and P&L results across global markets. Vedran is a passionate developer and trainer of people; building capability and diverse organizations. He brings experience across a range of large-scale and small entrepreneurial brands across a range of market dynamics including businesses with limited resources, billion-dollar brands, M&A, as well as non-traditional (Digital Commerce, Social Selling) led business models.
- Business Strategy
- Marketing & Communication
- Brand Creation and Strategy
- Organization Design
Prior to joining TPG, Vedran was a Senior VP/GM for Greater China Oral Care at P&G, where he also held many senior roles in brand management across Fabric Care and Beauty Care in global and regional positions.