Paula Piccirilli

Paula Piccirilli
Partner | North America

Paula is a Partner in our Marketing & Innovation Practice in North America.

Paula has over 25 years of experience in strategic marketing, insights, analytics, launch planning and execution, and innovation across a variety of categories and channels. She has expertise in launching new products into the market and building sustained revenue growth. She advises clients on marketing innovation, strategy, best practices, and execution leveraging her experience in large companies and start-ups.


  • Strategy
  • Insights & Analytics
  • Revenue Management
  • Digital Commerce

Prior Experience:
Prior to joining TPG, Paula held various leadership positions at Accenture, Boston Scientific, and a number of health tech start-ups.