Dr. Laura Lee Larson

Dr. Laura Lee Larson
Partner | North America

Laura Lee is a partner in our Organizational Design & Talent Development Practice. She advises clients Globally.

Dr. Larson advises and assists CPG organizations in the following areas:

  • Leadership and Management Training
  • Team Building and Engagement
  • Emotional Intelligence
  • Executive Coaching
  • Diversity, Equity & Inclusion
  • Competencies / Competency Assessments
  • Category Leadership Training
  • Category Leadership Planning
  • Sales Training


  • Sales and Sales Training
  • Category Management/ Shopper Insights
  • Coaching

Prior Experience:
Prior to joining TPG, Laura Lee held leadership roles in Sales, Category Management, and Sales Training for Kraft, Pfizer, SCJ, Diageo, Miller-Coors, and Wrigley-Mars for 23 years. She was the EVP of Global Certification and Education for the Category Management Association for 5 years before starting her own Training and Consulting practice.