Many retailers today are faced with an increasingly dynamic and challenging competitive landscape. What once was a relatively stable and recognized set of retail competitors has evolved into cadre of mass, specialty, and alternative channel operators causing traditional retailers to resort in reactionary / defensive tactics.

To survive retailers today must develop clearly defined strategies, cascade them into marketing and operational plans, and effectively instill the strategic tenets in their staff to ensure flawless execution. The TPG strategy development and business planning work helps guide our retail clients through the maze of potential business alternatives to identify those strategic choices that will lead them to win with the customer.