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MANUFACTURER TRAINING
Brand Marketing Management

TPG’s training programs provide marketing managers with practical skills and knowledge in building brand power at the critical “moments of truth” in the store and in the home. The advent of multiple trade channels at a time of retailer consolidation, complicated by the dilution of direct to consumer marketing, has pressured marketing managers to find every possible avenue to productively deliver their message to the shopper/consumer. TPG’s training for Marketing Managers builds on insights developed in Category and Customer Management work and from a wealth of Marketing best practices knowledge culled from TPG partners’ experience in the world’s finest marketing companies.

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Manufacturer Training
Strategy Development and Implementation
Category Management
Customer Management and Collaborative Planning
Brand Marketing Management
Supply Chain Management and Customer Service
Personal Skill and Competence Development
Seminar Schedule & Registration


 
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