Partner Capabilities and Experience:
John brings over 25 years of experience in the areas of Organizational Performance, Commercial Strategy, Category Leadership, Insights & Analytics and Customer Management. He has delivered exceptional results for 40 of the world’s leading organizations across a highly diverse set of business challenges in every major global region in both consulting and line management capacities.
Partner Industry Experience:
John brings over 25 years of experience in the areas of Analytics & Insights, Trade Spend Optimization, Category Leadership, Customer Management and Strategy Creation & Implementation. He is a strong leader with significant hands-on expertise in data science, modeling and analysis across the corporate life cycle: Category Leadership, Business Development, Finance, Marketing and Pricing. He possesses deep experience of applying data-driven decisions across consumer-packaged goods, retail, manufacturing and media industries.
Recently, he spent 6 years of his career at Sears Holdings leading the customer/business analytics teams with responsibilities of data mining customer purchase patterns, evaluating omni-channel marketing effectiveness, executing in-market pricing A/B tests and creating numerous software-as-a-service analytics applications. Prior to SHC, he was with IRI for 6 years has the onsite analytics lead at ConAgra Foods while also supporting Hillshire Farms, Kraft Foods, Lactalis and Henkel. While with IRI, he led and developed demand forecasting, marketing mix, and UPC assortment modeling. John also has held analytic leaderships roles at True Value and McDonald’s Corp.
John received his BS in Mathematics from Hope College and MS in Applied Statistics from Michigan State University.
Area(s) of Expertise:
- Analytics & Insights
- Corporate Strategy
- Category Leadership
- Retail/CPG Marketing
- Omni-Channel Performance
- Buying and Merchandising
- Revenue Management
- Organization Design